eCommerce News — Results

Adam Brandt

Measuring and Evaluating Results

The Crucial Role of KPIs, A/B Testing, and Customer Feedback

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Adam Brandt

Drive more sales on your e-commerce store.

It's essential to employ effective tactics and strategies that encourage customers to make purchases. Here are some proven ways and tactics, including wish lists, bundles, and more, along with additional examples: 1. Wish Lists: Allow customers to create and save wish lists of products they're interested in. This can help them plan their purchases and reduce cart abandonment. Consider sending reminders when items in their wish list are on sale or back in stock. 2. Product Bundles: Create bundles of related products at a discounted price. For example, if you sell camera gear, bundle a camera body, lens, and accessories...

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